San Francisco 49ers Owner Denise DeBartolo York Unveils $3.5 Billion Levi’s Stadium Renovation to Redefine NFL Arena Standards

In a groundbreaking announcement that has sent shockwaves through the sports world, San Francisco 49ers Co-Chairwoman Denise DeBartolo York revealed plans for a transformative $3.5 billion renovation of Levi’s Stadium, setting a new benchmark for NFL arenas and promising an unparalleled fan experience. The announcement, made on July 28, 2025, comes as the 49ers prepare to host Super Bowl LX in 2026 and aim to cement Levi’s Stadium as a global leader in sports and entertainment venues. In an exclusive interview with Sports Illustrated, York shared her vision for the project, detailing how it will elevate fan engagement, integrate cutting-edge technology, and honor the 49ers’ storied legacy while pushing the boundaries of what a modern stadium can be.

A Vision for the Future

Levi’s Stadium, located in Santa Clara, California, has been the home of the San Francisco 49ers since its opening in 2014. Built at a cost of $1.3 billion, the state-of-the-art facility was lauded for its innovative design and fan-friendly features, including the Denise DeBartolo York Education Center and the 49ers Museum. However, with the rapid evolution of technology and fan expectations, York and the 49ers organization recognized the need to reimagine the stadium to stay ahead of the curve.

“This isn’t just about upgrading a stadium; it’s about redefining what a sports and entertainment experience can be,” York said in her Sports Illustrated interview. “We want Levi’s Stadium to be a place where fans feel connected to the team, the game, and each other in ways they’ve never experienced before. This is about creating memories that last a lifetime.”

The $3.5 billion renovation, one of the most ambitious in NFL history, builds on the $200 million in upgrades announced in 2024, which included new video boards, enhanced WiFi, and remodeled luxury suites. The new project, however, dwarfs those efforts in scope and ambition, aiming to transform Levi’s Stadium into a multi-purpose, world-class venue that will host not only NFL games but also international soccer matches, concerts, and community events.

Key Features of the Renovation

The renovation plan is a bold blend of futuristic technology, sustainability, and fan-centric design. Here are some of the standout features outlined by York and the 49ers organization:

1. Immersive Fan Experiences

The renovation will introduce a series of interactive and immersive experiences designed to bring fans closer to the action. The stadium will feature augmented reality (AR) zones where fans can use their mobile devices to access real-time player stats, replays, and 360-degree views of key moments. Additionally, a new “Fan Engagement Plaza” will be constructed outside the stadium, offering pre-game and post-game activities, including virtual reality (VR) simulations of 49ers plays, live music, and interactive exhibits celebrating the team’s five Super Bowl championships.

“We’re creating a space where every fan, whether they’re in the stands or at home, feels like they’re part of the game,” York explained. “From the moment they arrive at Levi’s Stadium, we want them to be immersed in the 49ers experience.”

2. Next-Generation Technology

Levi’s Stadium will boast the NFL’s largest 8K video boards, offering crystal-clear visuals that enhance every moment of the game. The stadium’s WiFi and 5G infrastructure, already upgraded in 2024, will be further expanded to ensure seamless connectivity for all attendees. Artificial intelligence (AI) will play a significant role, with smart concession stands using facial recognition for faster transactions and AI-driven crowd management systems to reduce wait times at entry points and restrooms.

York also hinted at a partnership with Silicon Valley tech giants to integrate holographic displays for in-game entertainment, such as virtual halftime shows featuring legendary 49ers players like Joe Montana and Jerry Rice. “We’re in the heart of innovation,” York said. “It only makes sense that Levi’s Stadium becomes a testing ground for the future of sports technology.”

3. Sustainability and Community Impact

Sustainability is a cornerstone of the renovation, aligning with the 49ers’ commitment to environmental responsibility. The project includes the installation of solar panels capable of powering the entire stadium, a rainwater harvesting system, and a zero-waste initiative that aims to make Levi’s Stadium the greenest sports venue in the world. Additionally, the Denise DeBartolo York Education Center will expand its STEM-based programs, aiming to engage 50,000 K-8 students annually by 2027, up from the current 20,000.

“We have a responsibility to our community and our planet,” York emphasized. “This renovation isn’t just about football—it’s about creating a legacy of education, sustainability, and opportunity for the Bay Area.”

4. Luxury and Accessibility

The renovation will add 50 new luxury suites, bringing the total to over 170, each equipped with cutting-edge amenities like private bars, customizable digital displays, and climate-controlled seating. For fans with disabilities, the stadium will double its accessible seating options and introduce sensory-friendly zones for neurodiverse attendees. These enhancements build on Levi’s Stadium’s existing reputation for accessibility, a feature that set it apart from its predecessor, Candlestick Park.

5. A Nod to 49ers History

The renovation will pay homage to the 49ers’ storied past, with an expanded 49ers Museum that will feature new exhibits on the team’s five Super Bowl victories and the Edward J. DeBartolo Sr. 49ers Hall of Fame. A “Legacy Walk” will be added to the stadium’s exterior, featuring statues of iconic players and interactive timelines chronicling the team’s journey from its founding in 1946 to the present day.

“My father, Edward DeBartolo Sr., and my brother, Eddie Jr., built this team into a dynasty,” York said. “This renovation is a way to honor their legacy while building a new one for future generations of 49ers fans.”

The Interview: Denise DeBartolo York’s Vision

In her Sports Illustrated interview, York opened up about the personal and professional motivations behind the renovation. Known for her private nature, York’s candid remarks offered a rare glimpse into her leadership philosophy and her deep connection to the 49ers.

“When I took over the team in 2000, it was a challenging time,” York reflected, referring to the period when her brother, Edward DeBartolo Jr., stepped down amid legal troubles. “But I’ve always believed in the power of this organization to bring people together. This renovation is about making Levi’s Stadium a place where every fan feels like they’re part of our family.”

York also addressed the criticism the 49ers faced for moving from San Francisco to Santa Clara, a decision that sparked debate among fans and city officials. “We didn’t abandon San Francisco,” she said. “We built a home that allows us to compete at the highest level while staying true to our Bay Area roots. This renovation will show the world what the 49ers are capable of.”

When asked about the $3.5 billion price tag, York was unapologetic. “This is an investment in our fans, our players, and our community. We’re not just building a stadium; we’re building a legacy.”

Preparing for Super Bowl LX and Beyond

The timing of the renovation is no coincidence. With Levi’s Stadium set to host Super Bowl LX in February 2026, the 49ers are under pressure to deliver a world-class experience for a global audience. The upgrades will also position the stadium to host matches during the 2026 FIFA Men’s World Cup, further solidifying its status as a premier multi-purpose venue.

“Super Bowl LX will be a showcase for what Levi’s Stadium can do,” York said. “We want fans from around the world to walk away saying, ‘That was the best sports experience of my life.’”

The renovation is expected to be completed in phases, with major milestones targeted for the 2025 NFL season and the full project finalized by early 2026. The 49ers have partnered with leading architectural firm HNTB, which designed the original stadium, and technology companies like Cisco and Verizon to bring the vision to life.

A Legacy of Leadership

Denise DeBartolo York’s leadership has been a defining force for the 49ers since she assumed control in 2000. Under her stewardship, the team has reached four NFC Championship Games and two Super Bowls, while her son, Jed York, has driven the organization’s business operations as CEO. The family’s commitment to community engagement is evident in initiatives like the 49ers EDU program, which has reached over 300,000 students, and their political contributions, which have supported diverse candidates in Santa Clara elections.

York’s influence extends beyond football. As a member of the Pro Football Hall of Fame Committee and former president of the Pittsburgh Penguins during their 1991 Stanley Cup win, she has been recognized by Forbes as one of the most powerful women in sports. Her vision for Levi’s Stadium reflects her broader goal of using sports to inspire and unite.

Fan and Community Reaction

The announcement has generated buzz among 49ers fans, with many taking to social media to express excitement about the upgrades. “This is going to take Levi’s Stadium to another level,” tweeted @NinersNation, a popular fan account. “Can’t wait to see those 8K video boards and AR zones!”

However, some fans have raised concerns about the cost and its potential impact on ticket prices. York addressed these worries in her interview, assuring fans that the team is committed to keeping Levi’s Stadium accessible. “We’re exploring ways to ensure every fan can experience these upgrades, from affordable ticket options to free community events,” she said.

Local officials in Santa Clara have also praised the project, noting its potential to boost the region’s economy. “The 49ers have been incredible partners,” said Santa Clara Mayor Lisa Gillmor. “This renovation will bring jobs, tourism, and pride to our community.”

Looking Ahead

As the 49ers prepare for the 2025 NFL season, the renovation of Levi’s Stadium signals a new era for the franchise. With Denise DeBartolo York at the helm, the organization is poised to redefine what it means to be a world-class sports venue. From cutting-edge technology to sustainable design and a deep respect for the team’s history, the project is a testament to York’s vision and the 49ers’ commitment to their fans.

“This is more than a stadium,” York concluded in her interview. “It’s a home for our team, our fans, and our community. We’re building something that will inspire the next generation of 49ers Faithful.”

As the countdown to Super Bowl LX begins, all eyes will be on Levi’s Stadium—and the woman leading its transformation.