Piers Morgan Champions Sydney Sweeney’s Defiant Stance on ‘Great Jeans’ Backlash: “Bravo!”

In a cultural clash that’s reignited the endless war between “woke” outrage and unapologetic authenticity, Sydney Sweeney has emerged as the unflinching heroine of her own story, refusing to grovel before the digital lynch mob that branded her American Eagle jeans campaign a dog whistle for white supremacy. And leading the applause? None other than British firebrand Piers Morgan, who on Friday hailed the 28-year-old actress as a beacon of sanity in an era where every ad, quip, or curve is dissected for hidden sins. Sweeney’s GQ “Men of the Year” cover interview, dropped this week, didn’t just break her four-month silence on the summer’s denim debacle—it turned it into a masterclass in dismissal, with Morgan amplifying her mic-drop moment to his 8.7 million X followers: “Bravo @sydney_sweeney! Best way to deal with the dwindling woke mob is to completely ignore their whiny, virtue-signalling, apology-demanding nonsense.” It’s a sentiment that’s electrified conservatives, baffled liberals, and boosted American Eagle’s stock by 38%—proof that controversy sells, and standing tall sells even better.

Let’s rewind to June 2025, when Sweeney’s sultry strut in American Eagle’s “Sydney Sweeney Has Great Jeans” spots lit up screens and set keyboards ablaze. The tagline—a cheeky pun on “genes”—featured the blonde bombshell from Euphoria and The White Lotus crossing out “Genes” on a billboard and scrawling “Jeans” in its place, all while cooing about inheritance: “Genes are passed down from parents to offspring… My jeans are blue.” Harmless fun? Not to the TikTok inquisitors, who twisted it into a eugenics manifesto, accusing it of peddling “genetic superiority” and “white purity” because—gasp—Sweeney has blue eyes and fair skin. Critics like fashion commentator Misan Harriman piled on Instagram, viewed 700,000 times, demanding she denounce the “harm” to Black folks, while The New Yorker essayist Naomi Fry caught heat for her takedown, sparking a right-wing boycott campaign. Even rapper Doja Cat joined the fray, mocking the ad as tone-deaf eye candy.

The backlash peaked when voting records leaked, revealing Sweeney as a registered Republican in Florida—a scarlet letter in Hollywood’s blue bubble. Enter President Donald Trump, who Truth Socialed his seal of approval: “The hottest ad ever—Sydney’s got great jeans AND great genes!” Vice President JD Vance doubled down on the Ruthless podcast: “My political advice to the Democrats? Continue calling everybody who thinks Sydney Sweeney is attractive a Nazi.” American Eagle clapped back: “‘Sydney Sweeney Has Great Jeans’ is and always was about the jeans. Her jeans. Her story.” Sales surged, stock soared, and Sweeney? She ghosted the noise, filming Euphoria Season 3 and prepping her directorial debut Christy, a biopic about boxer Christy Martin that tackles domestic violence—ironic, given the ad’s profits funded a crisis hotline.

Fast-forward to November 4, 2025: GQ’s Katherine Stoeffel corners Sweeney in a Los Angeles hotel suite for the unfiltered sit-down. Over three excruciating minutes (captured in a viral YouTube clip), Stoeffel prods like a prosecutor: “The criticism was basically that… white people shouldn’t joke about genetic superiority. I just wanted to give you an opportunity to talk about that specifically.” Sweeney’s response? A cool, collected shutdown: “I did a jean ad… The ad spoke for itself. I think that when I have an issue that I want to speak about, people will hear.” No tears, no mea culpa, no hashtags. When pressed on Trump and Vance’s shoutouts—”It was surreal”—she admitted putting her phone away: “I kind of just tuned it out… It didn’t affect me one way or the other.” On potential boycotts of Christy: “If somebody is closed off… I hope that something else can open their eyes to being open to art.”

Enter Morgan, the self-anointed anti-woke warrior, who’s been Sweeney-stanning since Day One. Back in July, he tweeted: “The Sydney Sweeney furore perfectly epitomises why the woke left is so bonkers. They call everyone a Nazi… and they hate women celebrating beauty & sex appeal. It’s why woke is dead – we all just laugh at their idiocy now.” He even devoted a Piers Morgan Uncensored episode to the ad, clashing with Marc Lamont Hill over its “racist” vibes: “What a load of CRAP! If you see everything through the lens of race, that’s your problem, not Sydney Sweeney’s problem!” By October, he was penning Sun columns linking her saga to comedian Graham Linehan’s arrest for “hate speech,” arguing both expose the “woke mind virus.” Friday’s post? Pure adulation, quoting the GQ clip and racking up 28k likes in hours. X lit up: @TheChiefNerd’s breakdown hit 3.5M views, with replies like “Sydney said NO APOLOGIES” and “Woke tears are the best tears.”

The divide is stark—and deliciously partisan. Liberals seethe: Newsweek reports fresh backlash to Sweeney’s “dismissive” tone, with X user @SydSteyerhart snarking, “Interviewer: Denounce white genetic superiority. Sweeney: No.” Progressives like AOC (in a separate feud) get dragged for “hating conservative women.” Conservatives? Ecstatic. Trumpworld sees it as electoral gold—Vance’s quip on young men fleeing Dems for “hot” Republicans. Tesla even trolled with a “great jeans” robot seat post. As USA Today opined, “Sydney Sweeney talks American Eagle jeans ad, triggering liberals all over again. She looks good. They don’t.”

Politically incorrect truth: This isn’t about jeans; it’s about joy versus joylessness. The left’s obsession with “dog whistles” in a punny ad—while ignoring actual supremacy rallies—reeks of projection, punishing a woman for being blonde, bankable, and unbowed. Sweeney’s no crusader; she’s an artist who wears jeans daily and funds hotlines with her hustle. Morgan gets it: Apologies feed the beast; silence starves it. In a post-#MeToo, pre-woke-dead world, her refusal isn’t tone-deaf—it’s tone-setting. As Christy drops November 7, expect box-office bucks and more blue jeans. The mob? They’ll find another windmill. Sweeney? She’s already striding past, genes and all.